Borsotti Marco

Architect, PhD in Interior Architecture and Exhibit Design, Associate Professor at Politecnico di Milano/AIUC School/ABC Department. He is a member of the Board of Lecturers of the PhD in Architectural, Urban and Interior Design and a lecturer at the Master IDEA Exhibition Design (PoliDesign). He mainly deals with contemporary exhibition design in terms of museography and new narrative models for enhancing tangible and intangible cultural heritage. He has published numerous essays and monographs on these topics.

Career

Master Degree in Architecture, Politecnico di Milano, School of Architecture].

PhD in Interior Architecture and Design XII cycle, Politecnico di Milano.

Associate Professor of Interior Architecture and Exhibition Design, Politecnico di Milano.

Research

Theoretical and experimental research on integrated museum systems for the enhancement of cultural heritage and on the methodologies and methods of traditional, multimedia, and integrated communication exhibition design.

Research on the symbolic, formal, and design values of modern and contemporary sacred architecture.

Research on the evolution of contemporary interior architectural scenarios.

Research on the reuse and redevelopment of existing architectural assets through the “architecture for the built environment” project, with particular attention to the values of its interior space.

Selected Publications

Borsotti M. (2025). Exhibition design and Per-forming spaces. Phygital Environmental Systems to Inhabit Cultural Narrative. In Bollini L. (Ed), Per-forming Spaces. On Designing Phygital Narratives within the Cultural Heritage Ecosystem. Milano: BIBLION edizioni

Borsotti M. (2024). From Narrative to Phygital. An Experimental Semantic Survey. In Zanella F., Bosoni G., Di Stefano E., Iannilli G. L., Matteucci G., Messori R., Trocchianesi R., (Eds.), Multidisciplinary Aspects of Design. Objects, Processes, Experiences and Narratives. Cham (CH): Springer, Springer Series in Design and Innovation

Borsotti M., Di Lieto A. (2023). La continuità dell’esporre. Allestimenti ai Musei Civici di Verona 2004-2023. Modena: Franco Cosimo Panini Editore

Borsotti M, Mason M. (2023). Immersive narratives and memories: the design of digital-enhanced visitor experience. PAD#24, Future heritages, Vol. 16, Digital Memories Pages on Arts and Design-online journal, Milano: Aiap Edizioni

Borsotti, M. (2017). Tutto si può narrare. Riflessioni critiche sul progetto di allestimento. Milano: Mimesis.

Community Service

Faculty Board of AUID Phd Program, Architectural Urban Interior Design, Politecnico di Milano.

Lecturer at Master's Degree Course in Exhibition Design, Master IDEA and Poli.Design, Politecnico di Milano- Lecturer at School of Specialization in Architectural Heritage and Landscape, AUIC, Politecnico di Milano.

DABC Scientific Committee- JRP Costruzioni Scientific Committee, Politecnico di Milano Foundation and DABC- PROARCH National Scientific Society of Architectural Design Teachers Culture Committee.

.Scientific Committee of the Architecture and Urban Planning Series by Biblion- Scientific Committee of the Politecnica Series, Architecture Area by Maggioli Politecnica